We just started selling these at my work. Since we have no children (and I obviously have to buy it), it looks like I'll have a new scripture case to take to Relief Society.
You can also get it a Deseret Book, I really liked their description:
"Scripture power has never been so much fun! These stylishly adorable tin scripture totes are sure to start a new fashion trend in your ward. And since they're large enough to fit all four standard works with room to spare, you'll be able to free up some room in your own overstuffed church bag. The sturdy design is a perfect way to protect your child's scriptures."
So watch out NL6. It looks like a new fashion trend is heading your way.